Carrier recognized as the world leader in social responsibility with highlights on airline’s landmark biofuel study in magazine
Lufthansa has once again received top honours within the airline industry, earning the “Doing it All” distinction in the 2012 Condé Nast Traveller World Savers Awards. The comprehensive awards program, which recognizes travel companies for their efforts in sustainability, requires applicants to meet exacting standards in the areas of preservation, wildlife conservation, health initiatives, poverty relief and education programs. For the second year running, Lufthansa has been recognized as a leader for its innovative, company-wide commitment to sustainability.
“It is a tremendous honour to be recognized by Condé Nast Traveller for all Lufthansa does in the areas of environmental management and overall corporate responsibility,” said Juergen Siebenrock, Vice President of the Americas at Lufthansa. “From our certified ‘green building’ corporate headquarters, to investments that have made the world’s most fuel-efficient aircraft – the Boeing 747-8 and Airbus A380 – the cornerstone of our fleet, to the life-saving humanitarian efforts of the employee-run HelpAlliance, sustainability is a value that is evident throughout Lufthansa.”
The magazine showcased Lufthansa’s pioneering alternative fuel study. This initiative included daily flights using a 50/50 blend of regular and biosynthetic fuels on flights along the Frankfurt-Hamburg route, as well as the world’s first biofuel-powered transatlantic commercial flight, which flew from Frankfurt to Washington, D.C. in January 2012.
A team of judges that included academics, CEOs, philanthropists and Condé Nast Traveller editors examined submissions, which this year hit a record 111. Companies with the highest overall scores within their specific travel category were awarded the “Doing it All” distinction.
The September issue of Condé Nast Traveler features the 2012 World Savers Awards and also celebrates the magazine’s 25th anniversary. It is now available at newsstands.