Qantas: rejigs London offerings, quiet on Emirates alliance

 

Qantas will stop offering three return flights from its Dubai base to London because of weak demand.

As part of the overhaul, Qantas has cancelled its QF10 service to Heathrow Airport to Dubai on May 12, 19 and 28, as well as the QF1 flight from Dubai to the UK capital on May 13, 20 and 29, the Sydney Morning Herald reported.

Passengers on those flights will be put on other Qantas or Emirates Airways services.

The decision comes hot on the heels of its choice to cancel three return flights from Melbourne to London via Dubai in February and March, pointing to a slowdown in demand for flights during the European winter.

Qantas began flying to via Dubai to Europe, instead of via Singapore when it sealed its strategic alliance.

Qantas head of international sales, Stephen Thompson said it was common for airlines to reduce to the number of flights on the same routes during less busy parts of the year.

'What the market will notice is Qantas International becoming more commercially nimble, which is a reflection of the ultra-competitive environment we're in,'' Mr Thompson said.

In terms of its alliance with Emirates, Qantas has refused to reveal how the financial performance of the alliance has affected its flight offerings.

However, the latest ABS figures show that Qantas filled 88 per cent of seats between Australia and London via Dubai during January, with 86 per cent filled outbound from Australia showing that the alliance has been producing strong customer demand. 

Source = ETB News: Tom Neale
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