TAT launches Open to the New Shades concept film
The Tourism Authority of Thailand (TAT) has launched a commercial film to illustrate its 2018 communication concept of ‘Open to the New Shades’. The film is available for viewing on Amazing Thailand’s YouTube Channel.
The concept film tells the stories of Thailand through the experiences of niche markets. The scripts present the amazing diversity of Thai tourism products and services under five sub-themes: Shades of Thai Gastronomy, Shades of Thai Arts and Crafts, Shades of Thai Culture, Shades of Thai Beach and Nature, and Shades of the Thai Way of Life.