Highlights Include the Sheraton Grand Hotel & Spa in Edinburgh, Great Wall Sheraton Hotel Beijing, Sheraton Rio Hotel & Resort, and Sheraton New York Hotel & Towers
Starwood Hotels & Resorts Worldwide, Inc. announced that its largest brand, Sheraton Hotels, and its owners are investing more than $350 million to enhance its flagship properties around the world. The global hotel giant will unveil several large-scale renovation projects this year including the $160 million renovation of the Sheraton New York Hotel & Towers, the multi-million dollar refurbishment effort of the Sheraton Grand Hotel & Spa in Edinburgh, and the $20 million renovation of the “grande dame” of Australia –Sheraton Mirage Resort & Spa Gold Coast. In addition, several Sheraton landmark hotels will kick-off impressive, multi-million dollar renovations this year, including the Sheraton Rio Hotel & Resort in Brazil, Sheraton Maria Isabel Hotel & Towers in Mexico City, and the Great Wall Sheraton Hotel Beijing, Sheraton Xian Hotel, Sheraton Chengdu Hotel and Sheraton Nanjing Hotel in China.
“We are delighted to follow our highly successful $6 billion brand-wide revitalization with a significant investment in several of our flagship properties,” said Hoyt Harper, Global Brand Leader for Sheraton Hotels & Resorts. “As business and leisure travel continues to gain momentum, Sheraton is well positioned to meet the increased demand for high-caliber lodging with upgraded brand offerings and a line-up of freshly renovated landmark hotels in key cities across the globe.”
Starwood has spent the last few years renovating and rebuilding one of the hotel industry’s most iconic brands and Sheraton now stands taller than ever with the strongest portfolio in its history. The brand is gaining market share, RevPAR continues to rise, guest satisfaction scores are the highest in the brand’s history and likelihood to return, likelihood to recommend and meeting planner and associate engagement scores are also at all-time highs – signaling that guests are taking notice and rediscovering the new Sheraton.
Landmark Hotel in Scotland Celebrates Multi-Million Dollar Floor-to-Ceiling Renovation
Sheraton Builds Upon its Legacy in Asia Pacific with Five Major Enhancements
The Great Wall Sheraton Hotel Beijing was the first five-star international hotel to open in China in 1985. Now, the brand and its owners are investing $50 million to renovate this landmark property and show Sheraton’s continued dedication to providing the highest level of excellence in this region. Over the next three years, The Great Wall Sheraton Hotel Beijing will undergo an expansive overhaul of its three wings – one wing at a time – including renovation of all guestrooms, public spaces and all food and beverage outlets.
Other noteworthy multi-million renovation efforts in the region include the Sheraton Xian Hotel, Sheraton Chengdu Hotel, and Sheraton Nanjing Hotel.
Two Key Properties in Latin America Slated for Extensive Renovations
This April, the Sheraton Rio Hotel & Resort in Brazil will start the first phase of its $30 million renovation effort that includes large-scale enhancements to the hotel’s 542 guestrooms, Sheraton Club floors and club lounge, lobby, and lobby bar, including a new Link@Sheraton Café. Sheraton Rio Hotel & Resort will also add a new Shine Spa and Sheraton Fitness Programmed by Core Performance gym. The Convention Center will be expanded from 22,400-square-feet to 27,400-square-feet, making it the ideal venue for large events.
Later this year Sheraton Maria Isabel Hotel & Towers in Mexico City will embark on the first phase of a multi-million dollar renovation of 320 rooms which will completed by the end of 2012.
Sheraton New York Hotel & Towers Nears Completion of $160 Million Makeover
Sheraton Hotels & Resorts, like all brands within Starwood’s robust portfolio, is proud to offer the Starwood Preferred Guest® program, which made headlines when it launched in 1999 with a breakthrough policy of no blackout dates on Free Night Awards. SPG® offers members the ability to redeem awards at more resorts, more luxury properties, more European hotels and more golf properties than any other hotel program.
Source = Starwood Hotels & Resorts